
Case study 2: CureFirst
Background
CureFirst is a cancer research charity devoted to pioneering treatments and therapies, striving to eradicate cancer and uplift patients and families.

Charity type
Healthcare Charity
Services provided
Digital Marketing Strategy
The problem
CureFirst was struggling to generate sufficient donations due to weak digital marketing strategies. Despite its vital work, the charity’s online presence fails to engage potential donors effectively, leading to a decline in donations. Without a strategic approach to online engagement, the charity risks falling short of its fundraising goals and hindering its progress in advancing cancer research initiatives.

The results
We devised a tailored digital marketing strategy to address the donation shortfall faced by CureFirst.
Leveraging targeted social media campaigns, personalised email newsletters, and optimised website content, the agency effectively communicated the charity's mission and impact to potential donors.
By implementing data-driven tactics and tracking performance metrics, they were able to maximise donation conversions and increase engagement with the charity's online platforms.
As a result of their efforts, the charity experienced a significant uptick in donations, surpassing their fundraising goals and enabling them to accelerate vital cancer research initiatives.

40%
INCREASE IN
DONATIONS
RECEIVED
60%
INCREASE IN
ENGAGEMENT RATES
Contact us
Contact us to learn how we can help your charity establish and expand its online presence through our digital marketing services.
Stoke-on-Trent, UK
123-456-7890
